.fer-roller-page{--brand:#c51f2b;--hover:#991923;--stone:#f4f1ec;--ink:#343638;--muted:#56534f;--line:#dedbd5}.fer-roller-page .sppb-section>.sppb-row-container{width:min(1320px,calc(100% - 80px));max-width:none}.fer-roller-page h1{font-size:clamp(46px,4.2vw,62px);line-height:1.04;letter-spacing:-.05em;font-weight:500}.fer-roller-page h2{font-size:clamp(36px,3vw,48px);line-height:1.08;letter-spacing:-.043em;font-weight:500}.fer-roller-page h3{font-weight:500;letter-spacing:-.025em}.fer-roller-eyebrow{margin-bottom:11px;color:var(--brand);font-size:11px;font-weight:700;letter-spacing:.17em}.fer-roller-copy{color:var(--muted);font-size:16px;line-height:1.72}.fer-roller-number{color:var(--brand);font-size:12px;font-weight:700;letter-spacing:.13em}.fer-roller-button,.fer-roller-text-button{min-height:56px;padding:0 28px;display:inline-flex;align-items:center;justify-content:center;background:var(--brand)!important;border:1px solid var(--brand)!important;color:#fff!important;font-size:13px;font-weight:700;transition:.25s}.fer-roller-button:hover,.fer-roller-text-button:hover{background:var(--hover)!important;border-color:var(--hover)!important}.fer-roller-text-button{min-height:46px;padding:0 20px}
.fer-roller-hero{padding:58px 0 68px;background:#fff;overflow:hidden}.fer-roller-hero .sppb-row{align-items:center}.fer-roller-hero .sppb-row>div:first-child{width:45%!important;padding:18px 65px 18px 28px;position:relative;z-index:2}.fer-roller-hero .sppb-row>div:first-child:before{content:"";position:absolute;left:0;top:18px;width:4px;height:145px;background:var(--brand)}.fer-roller-hero .sppb-row>div:last-child{width:55%!important;position:relative}.fer-roller-lead{margin:22px 0;color:var(--muted);font-size:17px;line-height:1.72}.fer-roller-hero-image img{display:block;width:100%;height:570px;object-fit:cover;transition:.6s}.fer-roller-hero-image:hover img{transform:scale(1.025)}.fer-roller-hero-label{position:absolute;left:-44px;bottom:34px;padding:19px 28px;background:#000;color:#fff;font-size:11px;letter-spacing:.14em}
.fer-roller-materials{padding:74px 0;background:var(--stone)}.fer-roller-materials .sppb-row{display:grid;grid-template-columns:1fr 1fr;gap:20px}.fer-roller-materials .sppb-row>div{width:100%!important;max-width:none!important}.fer-roller-materials .sppb-row>div:first-child{grid-column:span 2;padding:0 48% 32px 0}.fer-roller-materials .sppb-row>div:nth-child(n+2){background:#fff;border-top:3px solid transparent;overflow:hidden;transition:.3s}.fer-roller-materials .sppb-row>div:nth-child(n+2):hover{border-color:var(--brand);transform:translateY(-5px);box-shadow:0 18px 38px rgba(52,54,56,.1)}.fer-roller-materials .sppb-row>div:nth-child(n+2) .sppb-column{padding:0 34px 28px}.fer-roller-card-image{margin:0 -34px 24px;overflow:hidden}.fer-roller-card-image img{display:block;width:100%;height:330px;object-fit:cover;transition:.5s}.fer-roller-materials .sppb-row>div:nth-child(n+2):hover img{transform:scale(1.035)}.fer-roller-materials .sppb-row>div:nth-child(n+2):hover h3{color:var(--brand)}.fer-roller-materials h3{margin:7px 0 10px;font-size:27px;transition:.25s}.fer-roller-materials p{color:var(--muted);line-height:1.7}
.fer-roller-boxes{padding:68px 0;background:#fff}.fer-roller-boxes .sppb-row{align-items:stretch}.fer-roller-boxes .sppb-row>div:first-child{width:40%!important;padding-right:65px}.fer-roller-boxes .sppb-row>div:nth-child(n+2){width:30%!important;border-top:3px solid var(--brand);background:var(--stone);transition:.3s}.fer-roller-boxes .sppb-row>div:nth-child(n+2) .sppb-column{padding:28px 30px}.fer-roller-boxes .sppb-row>div:nth-child(n+2):hover{background:var(--brand);color:#fff;transform:translateY(-4px)}.fer-roller-boxes .sppb-row>div:nth-child(n+2):hover .fer-roller-number,.fer-roller-boxes .sppb-row>div:nth-child(n+2):hover p{color:#fff}.fer-roller-boxes h3{font-size:22px}.fer-roller-boxes p{color:var(--muted);line-height:1.7}
.fer-roller-motor{padding:0;background:#000;color:#fff}.fer-roller-motor>.sppb-row-container{width:100%!important}.fer-roller-motor .sppb-row{margin:0;align-items:center}.fer-roller-motor .sppb-row>div:first-child{width:55%!important;padding:0}.fer-roller-motor .sppb-row>div:last-child{width:45%!important;padding:68px 7vw}.fer-roller-motor-image img{display:block;width:100%;height:610px;object-fit:cover}.fer-roller-motor .fer-roller-eyebrow{color:#ff9097}.fer-roller-motor .fer-roller-copy{color:#ccc}
.fer-roller-combo{padding:56px 0;background:var(--stone)}.fer-roller-combo .sppb-row{align-items:center}.fer-roller-combo .sppb-row>div:first-child{width:48%!important;padding-right:55px}.fer-roller-combo .sppb-row>div:last-child{width:52%!important;padding:28px 34px;background:#fff;border-left:4px solid var(--brand)}
.fer-roller-choice{padding:72px 0;background:#fff}.fer-roller-choice .sppb-row{display:grid;grid-template-columns:repeat(5,1fr)}.fer-roller-choice .sppb-row>div{width:100%!important;max-width:none!important}.fer-roller-choice .sppb-row>div:first-child{grid-column:span 5;padding:0 50% 35px 0}.fer-roller-choice .sppb-row>div:nth-child(n+2){border-top:2px solid var(--brand);border-right:1px solid var(--line);transition:.3s}.fer-roller-choice .sppb-row>div:nth-child(n+2) .sppb-column{min-height:205px;padding:24px 18px}.fer-roller-choice .sppb-row>div:nth-child(n+2):hover{background:var(--brand);color:#fff;transform:translateY(-5px)}.fer-roller-choice .sppb-row>div:nth-child(n+2):hover .fer-roller-number,.fer-roller-choice .sppb-row>div:nth-child(n+2):hover p{color:#fff}.fer-roller-choice h3{margin-top:34px;font-size:17px}.fer-roller-choice p{color:var(--muted);font-size:13px;line-height:1.55}
.fer-roller-system{padding:68px 0;background:#000;color:#fff}.fer-roller-system .sppb-row{display:grid;grid-template-columns:repeat(6,1fr)}.fer-roller-system .sppb-row>div{width:100%!important;max-width:none!important}.fer-roller-system .sppb-row>div:first-child{grid-column:span 6;padding:0 52% 34px 0}.fer-roller-system .sppb-row>div:nth-child(n+2){border-top:2px solid var(--brand);border-right:1px solid #333;transition:.3s}.fer-roller-system .sppb-row>div:nth-child(n+2) .sppb-column{min-height:145px;padding:22px 16px}.fer-roller-system .sppb-row>div:nth-child(n+2):hover{background:var(--brand);transform:translateY(-4px)}.fer-roller-system .sppb-row>div:nth-child(n+2):hover .fer-roller-number{color:#fff}.fer-roller-system .fer-roller-eyebrow{color:#ff9097}.fer-roller-system .fer-roller-copy{color:#ccc}.fer-roller-system h3{margin-top:35px;font-size:15px}
.fer-roller-proof{padding:72px 0;background:#fff}.fer-roller-proof .sppb-row{align-items:center}.fer-roller-proof .sppb-row>div:first-child{width:56%!important;position:relative}.fer-roller-proof .sppb-row>div:last-child{width:44%!important;padding-left:72px}.fer-roller-proof-image img{display:block;width:100%;height:570px;object-fit:cover;object-position:center 42%}.fer-roller-photo-label{position:absolute;left:0;bottom:0;padding:18px 28px;background:#fff;color:var(--brand);font-size:11px;font-weight:700;letter-spacing:.12em}
.fer-roller-guides{padding:58px 0;background:var(--stone)}.fer-roller-guides .sppb-row>div:first-child{width:40%!important;padding-right:55px}.fer-roller-guides .sppb-row>div:nth-child(n+2){width:30%!important;padding:25px 28px;background:#fff;border-top:3px solid var(--brand)}.fer-roller-guides h3{font-size:20px}.fer-roller-guides p{min-height:50px;color:var(--muted)}
.fer-roller-cta{padding:78px 0;background:linear-gradient(90deg,rgba(0,0,0,.9),rgba(0,0,0,.54)),url('/images/fer-master-v1/stock-redony-modern-house.jpg') center/cover;color:#fff}.fer-roller-cta .sppb-row{align-items:center}.fer-roller-cta .sppb-row>div:first-child{width:58%!important;padding-right:80px}.fer-roller-cta .sppb-row>div:last-child{width:42%!important;padding:34px 38px;background:#fff;color:var(--ink);border-top:4px solid var(--brand)}.fer-roller-cta .fer-roller-eyebrow{color:#ff9097}.fer-roller-cta .sppb-row>div:last-child .fer-roller-eyebrow{color:var(--brand)}.fer-roller-cta .sppb-row>div:first-child .sppb-addon-text-block{color:#ddd;line-height:1.7}.fer-roller-cta .fer-roller-button{display:flex;width:100%}.fer-roller-phone{margin-top:12px}
.fer-roller-faq{padding:60px 0 70px;background:#fff}.fer-roller-faq .sppb-row>div:first-child{width:40%!important;padding-right:65px}.fer-roller-faq .sppb-row>div:last-child{width:60%!important}.fer-roller-faq-accordion .sppb-panel{margin:0;border:0;border-top:1px solid var(--line);border-radius:0;box-shadow:none}.fer-roller-faq-accordion .sppb-panel:last-child{border-bottom:1px solid var(--line)}.fer-roller-faq-accordion .sppb-panel-heading{position:relative;padding:20px 44px 20px 0;background:transparent!important;font-size:16px;font-weight:600}.fer-roller-faq-accordion .sppb-panel-heading:after{content:"+";position:absolute;right:8px;color:var(--brand);font-size:21px}.fer-roller-faq-accordion .sppb-panel-body{padding:0 50px 20px 0;border:0!important;color:var(--muted);line-height:1.7}
@media(max-width:991px){.fer-roller-page .sppb-section>.sppb-row-container{width:min(100% - 44px,760px)}.fer-roller-hero .sppb-row>div,.fer-roller-boxes .sppb-row>div,.fer-roller-motor .sppb-row>div,.fer-roller-combo .sppb-row>div,.fer-roller-proof .sppb-row>div,.fer-roller-guides .sppb-row>div,.fer-roller-cta .sppb-row>div,.fer-roller-faq .sppb-row>div{width:100%!important;flex:0 0 100%!important}.fer-roller-hero .sppb-row>div:first-child{padding:0 24px 42px}.fer-roller-materials .sppb-row>div:first-child,.fer-roller-choice .sppb-row>div:first-child,.fer-roller-system .sppb-row>div:first-child{padding-right:0}.fer-roller-boxes .sppb-row>div:first-child{padding:0 0 32px}.fer-roller-motor>.sppb-row-container{width:100%!important}.fer-roller-motor .sppb-row>div:last-child{padding:55px 44px}.fer-roller-choice .sppb-row{grid-template-columns:repeat(2,1fr)}.fer-roller-choice .sppb-row>div:first-child{grid-column:span 2}.fer-roller-system .sppb-row{grid-template-columns:repeat(3,1fr)}.fer-roller-system .sppb-row>div:first-child{grid-column:span 3}.fer-roller-proof .sppb-row>div:last-child,.fer-roller-cta .sppb-row>div:first-child{padding:42px 0 0}.fer-roller-guides .sppb-row>div{margin-bottom:16px}.fer-roller-faq .sppb-row>div:first-child{padding:0 0 28px}}
@media(max-width:600px){.fer-roller-page .sppb-section>.sppb-row-container{width:calc(100% - 32px)}.fer-roller-page h1{font-size:37px}.fer-roller-page h2{font-size:31px}.fer-roller-hero,.fer-roller-materials,.fer-roller-boxes,.fer-roller-combo,.fer-roller-choice,.fer-roller-system,.fer-roller-proof,.fer-roller-guides,.fer-roller-cta{padding:62px 0}.fer-roller-hero-image img{height:410px}.fer-roller-hero-label{left:12px;bottom:18px}.fer-roller-materials .sppb-row{grid-template-columns:1fr}.fer-roller-materials .sppb-row>div:first-child{grid-column:span 1}.fer-roller-card-image img{height:270px}.fer-roller-motor-image img{height:430px}.fer-roller-motor .sppb-row>div:last-child{padding:48px 24px}.fer-roller-combo .sppb-row>div:last-child,.fer-roller-cta .sppb-row>div:last-child{padding:27px}.fer-roller-choice .sppb-row{grid-template-columns:1fr}.fer-roller-choice .sppb-row>div:first-child{grid-column:span 1}.fer-roller-system .sppb-row{grid-template-columns:repeat(2,1fr)}.fer-roller-system .sppb-row>div:first-child{grid-column:span 2}.fer-roller-system h3{overflow-wrap:anywhere}.fer-roller-proof-image img{height:480px}.fer-roller-cta .sppb-row>div:first-child{padding:0 0 36px}.fer-roller-faq{padding:58px 0 68px}}
.fer-roller-card-image .sppb-addon-content,.fer-roller-card-image .sppb-addon-single-image-container{display:block;width:100%}.fer-roller-card-image img{width:100%!important;max-width:none!important}
@media(min-width:992px){.fer-roller-hero h1{font-size:38px;max-width:470px}.fer-roller-hero .sppb-row>div:first-child{padding-right:54px}.fer-roller-motor>.sppb-row-container{width:min(1320px,calc(100% - 80px))!important}.fer-roller-motor .sppb-row>div:first-child{width:52%!important}.fer-roller-motor .sppb-row>div:last-child{width:48%!important;padding:62px 48px}.fer-roller-motor-image img{height:570px}}
.fer-roller-motor-image .sppb-addon-content,.fer-roller-motor-image .sppb-addon-single-image-container{display:block;width:100%}.fer-roller-motor-image img{width:100%!important;max-width:none!important}
@media(min-width:992px){.fer-roller-hero h1,.fer-roller-hero h1.sppb-addon-title{font-size:58px!important;line-height:1.08!important;max-width:470px}}
@media(max-width:600px){.fer-roller-hero h1,.fer-roller-hero h1.sppb-addon-title{font-size:35px!important;max-width:100%;overflow-wrap:anywhere;word-break:normal}}

/* FER-ABLAK content SEO decision guide — 2026-10-20 */
.fer-seo-growth{padding:clamp(64px,8vw,112px) 0;background:#f3f0eb}
.fer-seo-growth .sppb-row-container{max-width:1180px}
.fer-seo-guide{color:#242424;font-size:16px;line-height:1.75}
.fer-seo-guide>h2{max-width:920px;margin:0 0 24px;font-size:clamp(30px,4vw,52px);line-height:1.08;letter-spacing:-.035em;color:#111}
.fer-seo-guide>h3{margin:38px 0 16px;font-size:clamp(22px,2.4vw,30px);line-height:1.2;color:#111}
.fer-seo-guide>p{max-width:900px;margin:0 0 20px}
.fer-seo-kicker{margin:0 0 16px!important;color:#c62026;font-size:13px!important;font-weight:700;letter-spacing:.14em}
.fer-seo-grid{display:grid;gap:20px;margin:34px 0}
.fer-seo-grid--2{grid-template-columns:repeat(2,minmax(0,1fr))}
.fer-seo-grid--3{grid-template-columns:repeat(3,minmax(0,1fr))}
.fer-seo-grid section{min-width:0;padding:28px;background:#fff;border-top:3px solid #c62026}
.fer-seo-grid h3{margin:0 0 12px;font-size:20px;line-height:1.25;color:#111}
.fer-seo-grid p,.fer-seo-grid ul{margin:0}
.fer-seo-checklist,.fer-seo-steps{display:grid;gap:10px;margin:18px 0 28px;padding-left:22px;max-width:920px}
.fer-seo-guide a:not(.fer-seo-button){color:#9f171d;text-decoration:underline;text-decoration-thickness:1px;text-underline-offset:3px}
.fer-seo-action{display:flex;align-items:center;justify-content:space-between;gap:28px;margin-top:38px;padding:28px 32px;background:#111;color:#fff}
.fer-seo-action p{margin:0;max-width:720px}
.fer-seo-button{display:inline-flex;align-items:center;justify-content:center;min-height:48px;padding:13px 22px;background:#c62026;color:#fff!important;font-weight:700;text-decoration:none!important;white-space:nowrap}
.fer-seo-button:hover,.fer-seo-button:focus{background:#a9181d;color:#fff}
.fer-seo-button:focus-visible{outline:3px solid #fff;outline-offset:3px}
@media(max-width:900px){.fer-seo-grid--3{grid-template-columns:1fr}.fer-seo-grid--2{grid-template-columns:1fr}.fer-seo-action{align-items:flex-start;flex-direction:column}}
@media(max-width:600px){.fer-seo-growth{padding:56px 0}.fer-seo-guide{font-size:15px}.fer-seo-grid section{padding:22px}.fer-seo-action{padding:24px}.fer-seo-button{width:100%;white-space:normal;text-align:center}}